The designer story:
Hi, I'm Elad Dan, the designer and founder of the brand Eladan, which has been around since 2020. I wanted to start by saying thank you for being part of my dream. It's incredibly exciting for me to see thousands of people in Israel and around the world (we just opened a store in Montreal this year!) wearing the clothes I've designed for you.
A few years ago, making a living from designing clothes seemed like an impossible dream. I was lucky enough to travel the world for a few years, drawing inspiration from different cultures, watching how products are made (it's simpler than I thought), and finding the courage to take risks and bet on myself.
Life led me to "get stuck" in India during the COVID-19 pandemic, in a city known for its fashion production. This experience taught me all the stages of the fashion world and led to the birth of 'Eladan'.
And why we do what we do?
The real reason and meaning behind what I do is to make you feel beautiful, confident, and comfortable when you look in the mirror or walk out into the world. At Eladan, we believe that you shouldn't have to fit into clothes—the clothes should fit you! We have hundreds of different cuts that flatter various body types, and most of them can be precisely tailored to your body.
Our goal is to continue creating more flattering and comfortable cuts every year to make you feel great in them.
The brand:
Eladan was created to be a home for anyone with a passion for alternative fashion. For people like you and me, who feel that everything in the stores looks the same. For those who want to walk down the street and feel unique. For those who want to wear art. For the unique and special ones. I want to give you a place where you can walk in and say, "Wow, this is exactly what I was looking for."